# WhatsApp Flows

## What is WhatsApp Flows?

WhatsApp Flows is a way to build structured interactions for business messaging. With Flows, businesses can define, configure, and customize messages with rich interactions that give customers more.

YCloud supports the use of WhatsApp Flows when sending WhatsApp messages. This article will primarily introduce how to use WhatsApp Flows in YCloud. 

## Common Scenarios for WhatsApp Flows

Below, we have listed some common WhatsApp scenarios. You can browse these cases to explore more ways to use WhatsApp Flows.

### Get Leads for Pre-Approved Loans

In this guide, designed for businesses in the Financial Service sector, you will learn to build a Flows powered pre-approved loan experience that simplifies the borrowing process, allowing users to secure funds with just a few clicks. This guide will help you create a Flow that:

* Presents a loan amount to a user, with the ability for the user to customise loan terms like repayment period.
* Allows the user to select their disbursement and preferred payment method

Includes the ability for the user to authenticate themselves to confirm their identity This guide can be adapted to suit other relevant use cases, including credit card offer, loan/credit limit calculators, loan offers for shopping, and full loan qualification.

<figure><img src="/files/8zd88rEEUHwh1xp4BOx4" alt=""><figcaption></figcaption></figure>

### Personalized Offer

This guide will explain how to create a Flow that offers personalised offers to your customers.

* Users will be able to select products they are interested in, their budget, and receive a specific recommendation on what to purchase.
* You can then follow up with a message with instructions on how to complete the purchase.

This guide is ideal for engaging users in promotional events.

<figure><img src="/files/4q55d1380Gfk2kSXK5HR" alt=""><figcaption></figcaption></figure>

### Collect Purchase Intent

This guide will help you to create a Flow for a business to understand what products or services your customers are interested in. This data can be leveraged in advance of Marketing and Sales campaigns, and to offer personalised promotion. This guide will help you build a Flow that can:

* Collect relevant personal data from a customer, such as name and email address
* Allows the user to select the products or services that they are interested in

This guide can be adapted to a range of use cases where you’d like to collect information from users.

<figure><img src="/files/2sCRnkbYlAgDESCnqvYv" alt=""><figcaption></figcaption></figure>


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